White Piano Group designed the packaging as a premium, craft take-home pizza box for the grocery environment, emphasizing material quality, restraint, and elevated presentation. We approached the box as a retail object, allowing form and finish to communicate freshness and value.

White Piano Group led the product development of the pizza box from concept through execution, refining materials, construction, and usability for real-world grocery use. We developed the box to balance durability, heat retention and ease of handling while maintaining a refined, architectural presence from store to home.